Desi Dance

Plus, he adds with a twinkle in his eye, it's comforting to be with your own kind. "If they go to a regular club, they have to compete with white girls then. They feel they can't compete with them. They have the inferiority complex of being colored."

Singh is tremendously excited when he talks about Desi music. It's going to blow up, he says, like reggae. "When I have a foundation, I can build on top of our foundation. When Indians learn the power of the media, man! We can set trends that will impact the world." The DJ speaks, and he is motivational.

Screeeeeeech! A window rolls down, and bhangra comes blaring out. It is a galloping beat, a masculine song.

Singh giggles and opens his arms, almost as if to start to dance himself, but ends up by gesturing at the cars.

"And where else can they act like this?" he says. "Like Kings of America? That's why they come here.