These are the types who will pay $100 for a pair of socks. There are people in this very store buying $300 T-shirts. The best way to find out who the Richie Riches are is to watch them shop. Now, there is the remote possibility of meeting someone's personal shopper or assistant out doing errands. But chances are, if someone is being fitted for a $17,000 Chanel ball gown or a $7,000 suit, it's for them. Hang out. Sniff the perfumes. Follow people around the store. And find that elusive sugar mama or Daddy Warbucks of your dreams.