The pellets are poured into a hopper and melted down to make a pliable material, which then gets extruded and formed into a "biscuit," which is then topped with the record's label. Heat and pressure — never adhesives — are used to stick on the labels. This biscuit is placed on nickel plates with the musical grooves already ingrained.
Almost 2,000 pounds of pressure are needed to turn the biscuit into a flat pancake. The excess is shorn off, creating a smooth edge.
Mark Graham
Almost one ton of pressure is used to press a vinyl record.
Allison McPhail
Craig T. Brown opened Heights Vinyl off White Oak in late 2011 on a mission to spread the gospel of vintage turntables and classic vinyl.
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Stacks of the records are then weighted to prevent possible warping. After a day or so under pressure, they are put into their sleeves, shrink-wrapped and sent to distributors, record labels, a band's house or, in the case of the Lips' product, back to the Warner Bros. distribution facility to then be shipped to record stores around the country.
Punk and grind-core groups kept the better part of the vinyl industry alive after compact discs and cassette tapes took over. Getz says those bands were the reason he had to invest in a machine to make 45 rpm singles years back. This kept vinyl in the semipublic eye, even as many mainstream listeners were buying millions of CDs, which they are now ripping to their computers and buying on vinyl all over again.
Until just a few years ago, smaller bands not signed to a label couldn't afford to have their full-length albums pressed to vinyl. CDs were a more economical investment for a band with limited funds. Prices have gone down and more bands are now able to do it.
Another big part of the vinyl revival was the availability of cheap, kitschy turntables, like the kind you can find at Urban Outfitters or Target. They were most definitely doing a great job of bringing the vinyl experience to the hands of the younger generation, but they make most audiophiles cringe. Shoddy fabrication, disposable technology and harsh needles are enemies of the feel and sound that brought them to vinyl in the first place.
Heights Vinyl owner Craig T. Brown sees vinyl and all its paraphernalia as an opportunity for his business to thrive. They stock vintage, refurbished turntables, in addition to new and used records.
"I've had a strong goal since first planning our opening over a year ago to replace every plastic ION and Crosley turntable in Houston. I'm excited people are just listening to records again," says Brown. But many new turntables are built to be disposable, like most electronics these days.
"For the same one hundred or so dollars that you might spend on one of these turntables, you can get a twenty-pound, built-like-a-tank, upgradeable, easy to repair, late '70s Pioneer or Dual piece," Brown adds.
Even the most immaculately restored and remastered album won't perform as well on one of these new players, sounding more like a fourth-generation dubbed cassette than an aural masterpiece.
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Vinal Edge owner Chuck Roast began selling vinyl at punk shows in Houston in the '80s to fans thirsty for music they couldn't find at the chain stores. A little more than 26 years ago, he opened his shop on the north side of town and has done well ever since. He stocks a batch of higher-end, "halfway decent" Crosley machines, mainly to move on Record Store Day, but admits even those have a downside.
"They are a cheap way of getting you into records, but in a year, when they break, these people may get out of their record phase," Roast says. He points to Crosley's old-time-looking faux-wood model as the worst offender for its tinny speakers and weak construction.
A brand-new vinyl recording of a major label artist's latest work can cost nearly twice as much as its disc counterpart. The hook with new vinyl is that you get a digital download coupon so you can go mobile with it.
"I see CD plants going out of business as record plants are starting up again," says Getz, noting that a CD plant the size of a city block up in Plano shut down recently, with the employees getting almost no notice beforehand.
Some claim that vinyl has a nicer, richer sound, while digital audiophiles champion modern, computer-assisted mastering techniques and the inherent ease of digital music — it's easy to store, easy to carry around. Charlie Ebersbaker, a Houston paralegal and member of the stoner-metal group The Linus Pauling Quartet, wishes he could at least hear what all the fuss is about.
"I've heard the argument that vinyl sounds better, and that might be true. It's hard for me to tell because my ears are fucking shot," he jokes after years of playing guitar in the volume-happy LP4.
"I do recognize that early compact discs, at least those from the '80s into the early '90s, do sound inferior, but that's because you're comparing a mastering process that's been around for decades to a mastering process that was then brand-new," he says.
"I'd argue that discs mastered now stand up to the sound quality of vinyl albums pretty favorably; at least, I've yet to hear something that would convince me otherwise," Ebersbaker says.