Maybe it's because the shops were born right here in Houston. Maybe it's because it's still a family-run business and there really is a Mr. Shipley who oversees the 200 or so company-owned and franchised stores. Maybe it's because Shipley's hasn't changed its recipe much in more than 70 years. Whatever it is, these folks know how to make a great doughnut. Whether it's plain or glazed that makes you salivate, iced or sugar-dusted, cream or jelly-filled that populate your daydreams, Shipley's has a doughnut you can't resist.