Advertising

Your web banner advertising will be viewed by:
• Visitors to HoustonPress.com
• Visitors from the Houston DMA (Designated Market Area) to the Village Voice Media family
of web sites.

Research has shown:
• The most effective promotion for a web site is to be visible where the target audience is located.
• A web site greeting its visitors based on their location or displaying relevant offers, depending on their location, is sure to generate more clicks and garner a higher conversion rate.

Benefits of Geo-Targeting:
• Online businesses can present targeted ad content to the user based on his/her physical location.
• Allows businesses to target relevant local consumers and realize maximum return on investment.
• Plays a vital role in creating a level playing field for both small and large businesses. Small businesses with a local flavor (and smaller budgets) can achieve greater results with geo-targeted aad buys.
• No additional charges to geo-target on our sites - our only goal is to maximize return for advertisers.

 

CAFE BITES: The Cafe Bites Newsletter features original editorial content about new restaurant openings, date night ideas, foodie news, and local hot spots. 

HITS INBOXES: Every Tuesday

•  Top Leaderboard
•  Bottom Leaderboard
  
•  Top Rectangle
  
•  Bottom Rectangle
  
•  Skyscraper
•  Coupon (Spots 1-4)

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PROMOTIONAL NEWSLETTER: Every week, the Promo Newsletter features 10-20 listings of events happening locally. Content is provided by the client. The newsletter also includes Free Stuff giveaways, and the weekend Street Team schedule. 

 

HITS INBOXES: Every Wednesday 

SUBSCRIBERS: 25,846

SELLABLE POSITIONS:

All sellable positions include a link to your website and a click-through tracking report for your ad. Content spots must be events. All content spots will also be posted on the houstonpress.com promotional events page. 

•  Top Leaderboard
•  Featured Event Spot
•  Content Spot 
•  Sponsored By Content Spot
•  Bottom Leaderboard 

 

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SUBSCRIBERS: 11,660

SELLABLE POSITIONS:

All sellable positions include a link to your website and a click-through tracking report for your ad.

•  Top Leaderboard
•  Bottom Leaderboard
•  Rectangle
•  Coupon (Spots 1-3)
  

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SUBSCRIBERS: 6,221

SELLABLE POSITIONS:

All sellable positions include a link to your website and a click-through tracking report for your ad.

•  Top Leaderboard
•  Middle Leaderboard #1
•  Middle Leaderboard #2
•  Middle Leaderboard #3
•  Bottom Leaderboard
  

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SUBSCRIBERS: 8,075

SELLABLE POSITIONS:

All sellable positions include a link to your website and a click-through tracking report for your ad.

•  Top Leaderboard
•  Rectangle
  
•  Content Rectangle
  
•  Bottom Leaderboard 

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SUBSCRIBERS: 2,402

SELLABLE POSITIONS:

All sellable positions include a link to your website and a click-through tracking report for your ad.

•  Top Leaderboard
•  Featured Coupon
  
•  Coupon (Spots 1-5)
  
•  Bottom Leaderboard 

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BOH EXCLUSIVE BLASTS

• Exclusive blasts advertise your award and your product or service without distraction from competitors
• Two available per week based on availability to all previous Best of Houston® editorial winners. Client limited to one per month. 

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To sign up for any of the Houston Press Music Newsletters, Click Here!

 

MOBILE SITE: Condensced version of houstonpress.com website. Accessible on all web-enabled phones through internet browser.

• Pageviews: 326,774
• Visits: 127,771 

AD POSITIONS

• NEWS Pages Banner
• EVENTS Pages Banner
• FOOD Pages Banner
• MUSIC Pages Banner
• BLOGS Pages Banner
• SLIDESHOW Pages Banner
• OTHER Pages Banner
  

 

SELLABLE POSITIONS

 Spots are fixed positions. Minimum purchase 2 months. 

•  Top Leaderboard
•  Bottom Leaderboard

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HAPPY HOUR APP: This app locates food and drink specials going on near you.  View photos, specials, menus, location details, amenities, and even discover what other people have to say. Houston Press' Happy Hours is the nation's premier Happy Hour Guide. And, it's FREE to download on iPhone and Android. Get more information about downloading the app here! Or visit the HoustonPress.com Happy Hour Page to see our editor's Happy Hour picks.

 

 

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INSIDER TEXT
keyword: houinsider

•  Subscribers: 2,143
  
•  Promote exclusive sales
•  Drive traffic to events/festivals
•  Announce grand openings

MUSIC TEXT
keyword: houmusic

•  Subscribers: 2,790
•  Advertise pre-sale ticket offers
•  Promote concert dates and push ticket sales
•  Announce music line up for music festival
•  Create awareness about weekly performances

CLUB TEXT
keyword: houclub

• Subscribers: 1,853
  
• Capture attention of club-goers while they are already out
• Promote VIP events
• Discount cover charge
• Announce drink specials and themed events

SPORTS TEXT
keyword: housports

•  Subscribers: 1,109
  
•  Promote Game Day drink specials
•  Announce viewing parties
•  Advertise tailgating opportunities
•  Push ticket sales

 

FILM TEXT

keyword: houfilm

•  Subscriber: 2,576
•  Announce film openings
•  Promote theater specials and events
•  Promote movie screenings
•  Film Festivals
•  Q&A sessions with filmmakers
  

ART TEXT
keyword: houart

•  Subscribers: 1,018
  
•  Announce exhibit openings
•  Sales or events
•  Art festivals
•  Meet & Greet events with artists

THEATER TEXT

keyword: houtheater

•  Subscribers: 1,243
  
•  Promote pre-sale ticket offers
•  Announce opening night
•  Push ticket sales

HAPPY HOUR TEXT

 keyword: houinsider

•  Subscribers: 194
  
•  Promote Happy Hour specials and discounts
•  5:00pm send date reaches Happy Hour goers during their decision making time
•  Promote special events taking place during your happy hour

FOOD TEXT

 keyword: houfood

• Subscribers: 1,852
  
• Exclusive Food Text: Create your own text message to promote special menus,  upcoming events or discount deals. Include your web address and smart phone users can link directly to your website.
  
• Sponsored Food Text: Align your business with food critic Katherine Shillcutt and sponsor his weekly food text alerts. Texts are sent during peak lunch and dinner hours so your restaurant stays top of mind!