Comment of the Day: Southwest's Sexism Was Written Into the Manual

We have some great commenters here on Hair Balls, and it's time we paid some damn attention to them.

So we'll be highlighting a Comment of the Day each morning, from the previous day's work. Maybe two comments, even.

This will all be determined by a highly rigorous scientific formula involving wit, clarity and whatever else we feel like at the moment.

Yesterday we rummaged around some old Southwest Airline TV ads, some of which were pretty much based on nothing but the fact that "stewardesses," as they called them then, wore hot pants.

One reader said the airline's manuals back in the day weren't much more enlightened.

Craig wrote:

I worked for Southwest in Dallas. We were in the HQ archives reading the original ground operations manual which also include instructions for flight attendants.

The guidance (and I paraphrase) was:

*A woman's hair can be her crowning glory or a stringy mop. *Gentlemen have been proven to prefer a bright bright mouth.


True story. This manual was printed in 1972.

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