We once described the area immediately to the east of the George R. Brown Convention Center as a "silent, godforsaken stretch of no-man's-land" that is neither the Warehouse District, nor the Third Ward, nor the East End.
We employed that bulky definition because by 2000, its 1980s and '90s name - Chinatown - was no longer apt. Area boosters agree, and now the area has a new name and flashy Web site.
Those of you who have been witness to the genius on display in the re-branding of Houston ne