Lauren Marmaduke reported on the blue stuff in some "blueberry" food products not being actual blueberries, and some of our commenters expressed their displeasure with the industry. Said Gaspar Ramsey:
Horsehockey. Food manufacturers use fake ingredients because they are trying to scam the public. Try marketing them as "flavor bit muffins" and see what happens.
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Wild Blue Flavor Bit Lager, anyone?