Tomorrow is the grand opening of Houston's newest Chick-Fil-A (2222 Shearn). And above is the insane line of people who created a tent city today in advance.
Why? Because the first 100 people in the door tomorrow morning receive free Chick-Fil-A for a year.
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"We do this with all grand openings," said a Chick-Fil-A employee by phone today. Franchise owner Drew Ellis and his managers were all at a company luncheon, and the sole employee left to man the store seemed a little bemused but not surprised. There were at least several dozen people camped outside this afternoon at 2 p.m., with room for more if you're feeling brave.