You read it right ladies and gents. A fashion magazine dedicated to cats is in the works. I'm not sure if this will be a cat-astrophe or if I'm secretly fe-line it. (See what I did there.)
Puss Puss magazine, the brainchild of Royal Academy of Art graduate Maria Joudina, will finally bring together the worlds of culture, fashion, music, and... cats.
"It's a well-known fact that cats rule the Internet, and I feel that now it's time for them to cross over from web into print with a beautiful publication that dispels the crazy cat lady stereotype and puts them into the beautiful space where they belong," Joudin explains on the Puss Puss website.
The London based founder goes on to say that if you are looking for cat outfits and feeding advice, you are... ahem... barking up the wrong tree (Ok, I'm done).
"You will find no naff cat outfits or cat food advice in PUSS PUSS, instead beautiful photography, illustration, intelligent writing, interviews and more by established as well as up-and-coming creatives from around the globe. And lots of cats of course!"
The first edition, with cover model Anja Konstantinova showing off her "MEOW" inner lip tattoo - ouch, is complete and Joudina has created a Kickstarter campaign to fund the first print run. The magazine is set for hit the mail in June with E-book distribution as well, so all you cat lovers better get to donating if you want to see this thing get off the ground.
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Joudina may be on to something. Cat fashion is a lot more popular than one might think. With one Google search, over 800 million "cat fashion" related links emerged, including one Tumblr page dedicated to cat themed clothing called Crazy Cat Lady Clothing and way too many Pinterest boards to count.
And, there are many famous cats out there ready for their close up. My choice would be Karl Lagerfeld's cat Choupette Lagerfeld. With her 35,000 followers on Twitter, exclusive accessories line, and profiles in Harper's Bazaar, she is the Kim Kardashian of felines.
Maybe high cat fashion isn't such a cat-stretch. (Sorry.)