Pop Rocks

Pop Rocks: The Only Thing Worse Than Bachelor/Bachelorette TV Is America's Obsession With It

Standing in line at H-E-B the other day, I remarked to my wife that I had no idea who any of the people featured on the covers of various gossip magazines were. Now, granted, I'm a dude who doesn't pay that much attention to celebrity news, but still, I have enough knowledge of Hollywood to recognize Angelina Jolie or Matthew McConaughey. So when I glanced across the conveyer belt at US Weekly and the other assortment of register magazines, I had to ask my wife who the hell these people were. "That's the Bachelorette," she responded.

Every damn cover was some woman who decided to try and find love on a reality TV show with the exception of People, which had some shirtless, six-packed dude from True Blood. Amazingly, him I knew.

Now, before I dissect this phenomenon, it should be noted that I do not blame the magazines or websites that feature these pseudo-celebs. They are simply doing the job we Americans want. If there is anyone to blame, it's us. Like most publications, they are simply reporting on what their readership demands.

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Jeff Balke is a writer, editor, photographer, tech expert and native Houstonian. He has written for a wide range of publications and co-authored the official 50th anniversary book for the Houston Rockets.
Contact: Jeff Balke