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John Nova Lomax

Free Beer With Your Haircut -- What Can Go Wrong?

John Nova Lomax | December 2, 2008 | 3:00pm
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Irving-based Knockout Haircuts for Men, the grand champion in the crowded and competitive field of franchised, boxing-related hair salons, is invading Houston. Thirty-three area locations are planned, although only one, in Champions Village, has so much as an address (5403 F.M. 1960) and an opening date (December 13) right now.

Like SportClips, the salons feature all-female staffs in skimpy outfits and plenty of flat-screen TVs. But Knockout doesn't stop there - they also offer leather seating, and, wait for it... free beer.

Knockouts co-founder Tom Friday proudly calls it "the Hooters of haircutting," and in addition to haircuts, the stores offer waxing, manicures, pedicures and all those other esoteric metrosexual procedures that the company calls "full-service manscaping."

But, once again, free beer?

Now that men's hair salons have resorted to the nuclear option, can topless stylists handing out free cocaine be far behind? Hmm, anyone want to take a meeting on that concept?

- John Nova Lomax

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