B2B Marketing and Sales 2018

B2B Marketing and Sales 2018

B2B Marketing and Sales 2018

Details

2018-10-25 07:30:00
7:30 a.m. - 3:45 p.m. October 25
More Dates/Times
N/A

Location Info:

JW Marriott Austin Hotel
110 E 2nd St
Austin, TX  78701
151-247-4477
The most successful B2B Marketing leaders embrace what sales leaders have known for a long time – putting your customer first pays off. But what does that really mean? Last year, Forrester put a name to the new business buyer – The Business Consumer. At this year’s Forum, we’ll go deep on the implications of serving this new buyer. How their expectations for a seamless experience demands more transparency across sales and marketing, smarter technology, consistent messaging and account knowledge throughout the lifecycle. [Organizer's description]

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