British Arrows 2015
Location Info:Museum of Fine Arts, Houston - Brown Auditorium Theater
Houston, TX 77005
The British Arrow Awards is a program that recognizes and celebrates the best commercials and public service announcements from the United Kingdom. Among the four broad categories of TV/Viral/Web-based, Cinema, Integrated and Series, the awards get interestingly specific:
“Of course, they have the Commercial of the Year, and the usual honoring of an individual. But other categories include dairy products, retail, time-based categories, but it’s the public service announcements that are always among the most powerful.”
There are bronze, silver and gold winners. For the screening, there’s a compilation created of the winners of each category, as well as some honorable mentions, all run back to back.
“Our audiences really enjoy it. It’s a wild ride because it’s an emotional roller coaster. It’s funny and clever, but there are also moments where you sink to the depths because of some of the powerful messages.” 5 p.m. Museum of Fine Arts, Houston, 1001 Bissonnet. For information, call 713-639-7515 or visit mfah.org. $9.
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