Music Business

Flip the Script: 5 Things Rock Bands Can Learn from Hip-Hop

When we discuss forward thinkers in rock music, Pete Wentz isn't a name that comes to mind. That's probably because, if you're like a lot of people on the Internet, the mention of his name will cause you to groan and/or think of the word "douchebag." While you may not like him on a personal level, his dealings as the head of Decaydance Records are interesting.

In a lot of ways, Decaydance was a rap label that just happened to feature pop-punk and emo acts. They had an image (goofy mid '00s pop rock); the artists frequently collaborated and toured together; Fall Out Boy even put out a mixtape.

There's a lot of chatter about the place of rock music in 2012. They say it's irrelevant, stale and doesn't sell. Pop music is king, EDM is the rising star and hip-hop is the music of the youth. Rock is just a relic of a different age.

So if you're a rock band that aspires to more than getting a daytime slot at Buzzfest, what do you do? Well, perhaps you get past your personal dislike of Wentz and follow his lead. If you can't beat hip-hop, why not adapt some of their its as your own?

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Cory Garcia is a Contributing Editor for the Houston Press. He once won an award for his writing, but he doesn't like to brag about it. If you're reading this sentence, odds are good it's because he wrote a concert review you don't like or he wanted to talk pro wrestling.
Contact: Cory Garcia