Houston Music

From Rapper To Actor, Chingo Bling Goes to The Sundance Film Festival

When you think of the big, international film festivals, Sundance is definitely one of the first that comes to mind. Held annually in Park City, Utah, the festival showcases new work from American and international independent filmmakers. Movie lovers flock to the city to catch the next Academy Award winner or brush shoulders with Hollywood celebrities. The 2012 festival begins today, and one local celebrity is on his way to the event.

Pedro Herrera III, better known as Chingo Bling, will be making the rounds at the festival this year as a cast member of the new film Filly Brown, a star-studded movie about an "LA street poet who spits from her heart". The movie includes performances by Edward James Olmos and Lou Diamond Phillips, and is directed by Youssef Delara and Olmos' brother, Michael. Rocks off spoke to an excited Chingo as he was at the airport waiting for his Utah bound flight.

Rocks Off: How did you become involved with the movie Filly Brown?

Chingo Bling: I got a call back in November 2010 from my good friends on the West Coast, Edub and Khool-aid of Pocos Pero Locos. They said that there was a film they were involved in as producers and would love to have me be a part of it. So naturally I'm like hell yea!

RO: When did you film the movie?

CB: We filmed last January. And here we are a year later at the Sundance Film Festival!

RO: What role do you play in the film?

CB: I play a character named Rayborn Ortiz. He's a fast talking Damon Dash like character, full of clichés and a little comic relief. A legend in his own mind. He is Filly Brown's manager.

RO: Is acting something you have always wanted to do?

CB: Isn't it obvious? Luckily, my career took me on a path where I have created a following, so I'm used to being on camera, and people know who I am. I produce a lot of my own content so I have a feel for directing, editing and improv. All of that experience helps when producers are trying to cast for a movie. In 2011 I had to pass up a few roles that were offered to me because of scheduling conflicts, etc. This year I want to really dive in and take advantage of more opportunities and land more roles.

RO: Who are some of your favorite actors?

CB: I like Will Ferrell, Vince Vaughn, Danny McBride, Johnny Depp, and Will Smith. There's a bunch, and of course on the Mexican side Chespirito!

Rocks Off wishes success to Chingo the actor and also to the film, and will be the first to notify if and when Filly Brown screens in Houston. In the meantime, check out the new Chingo Bling & DJ Michael 5000 Watts collaboration Masahouse on iTunes.

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When he's not roaming around the city in search of tacos and graffiti, Houston Press contributor Marco both writes and points his camera lens toward the vibrant Houston music scene and beyond.