This video was shot after Biggie's death, but Jonze still captured an image of the deceased rapper and his crew. Jonze used children to portray Notorious B.I.G, Puff Daddy, Lil' Kim, and Busta Rhymes, driving flashy cars and livin' large. There were typical hip-hop video elements: The pool, mansion, club, luxury car, expensive clothing; what set this video apart, however, were the kids and their likeness to the characters.
Fatboy Slim, "Praise You" (1998)
Jonze was leading flashmobs before it was a "thing." Seriously, he's the dance instructor in this video, Richard Koufey. Jonze, still under the alias of Koufey, and his troupe performed at the MTV Video Music Awards that year and received three awards: Best Direction, Breakthrough, and Choreography.