Free Press Summer Fest is increasing ticket prices tonight, with a promise to compensate by adding more talent to the two-day music festival on the banks of Buffalo Bayou.
According to FPSF's email blast this morning, the price of passes will go up at 10 p.m. tonight, and the festival will announce "super" new lineup additions "soon-ish." This year's lineup already includes the Avett Brothers, Willie Nelson, Snoop Dogg, the Descendents, Valient Thorr, Portugal. The Man, Primus, Afrojack, Morris Day & the Time, Best Coast, Ume, Z-Ro, Diplo and the Flaming Lips performing Pink Floyd's Dark Side of the Moon.
After 10 p.m., the price will go up $10 for both a two-day weekend pass and semi-VIP Fancy Pants" pass. Ticket sales have been "great," Summer Fest's Omar Afra said Tuesday morning. Even with higher initial prices, sales have significantly exceeded the amount at this time last year, he added, although he did not want to name a specific number.
"Also looking at sales by zip code, we can see so many more people buying tickets from further distances within the U.S. as well as outside U.S.," Afra said. "Even Norway."
Current prices are $55 for a weekend pass, $85 for a Fancy Pants pass, and $800 for a mega-plush High Roller package, which includes a Saturday-night stay at the Hyatt Regency downtown. FPSF is also giving away a High Roller Pass in this Facebook contest.
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There is one other way to get in the festival for free. Summer Fest is giving away several passes of various levels of access to the first- through third-place winners in its "YouTube Video Challenge." Make a commercial for the festival between 25 and 90 seconds long, and make sure you mention the festival's name, one performer and the word "snakebite" twice. Upload your video to YouTube and submit your entry to editors@freepresshouston by noon April 27.
FPSF is June 2-3 in Eleanor Tinsley Park. Buy passes and see everything else at www.freepresssummerfest.com.