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The Strangest, and Creepiest, Way to Promote a Super Bowl Halftime Show We've Ever Seen

Even if you're not excited by what could perhaps be the highest-scoring, most exciting Super Bowl in years - or at least amused by

all the bickering between thin-skinned Colts and Saints fans

- The Who's halftime show should be worth tuning in for. Earlier this week, guitarist Pete Townhend told

Rolling Stone

 the performance would be a Springsteen-esque "mashup" of the UK rockers' biggest hits, including "Won't Get Fooled Again," "Baba O'Riley," "Pinball Wizard" and "Who Are You," so, you know, viewers won't forget to stay tuned for whichever

CSI

is on after the game. Personally, Rocks Off is hoping they slip a bit of "Eminence Front" in there too. We always liked that song. Besides being hyped in a constant barrage of commercials - even airing on other networks besides CBS - The Who's Bridgestone Tires-sponsored set is such a big deal that Protect Our Children, a nonprofit based in Brevard County, Fla., has taken it upon themselves to help the band promote it in a most unique fashion. Take a gander at the flyer POC has created for the gig and is thoughtfully distributing to residents in the vicinity of Dolphins Stadium - and be aghast - after the jump.

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