Hair Balls was prepared for an evening of stale beer and possibly mullets at this weekend’s opening party for the new Lucky Strike Lanes & Lounge in the Houston Pavilion. Then we noticed a small warning at the bottom of the invitation: “dress code enforced.”

Our confusion mounted as we climbed to the Pavilion’s third floor to find a mile-long line of overly groomed folks dressed in things like suits and sultry dresses, along with an unsettling amount of chest hair popping out from button-down shirts and even blazers. This was, quite obviously, not a typical bowling crowd — a sentiment that was only reinforced when a confused bouncer initially failed to recognize the importance of our press credentials and forced us to join the procession.

“What are you doing here?” someone asked the middle-aged man behind us in line, who was wearing fancy shoes, designer jeans and a purple, floral-patterned shirt that he had neglected to properly button.

“Gettin’ my bowl on, I hope,” the man replied, before going on to discuss catching waves, his subsequent plans for disco and “late-night sushi” and the Lucky Strike locations throughout the continent that he has visited in the past.

“I told Jodi in my email, we like the Lucky Strike,” he said. “You bowl Lucky Strike, you’re gonna be shellin’ it out.”

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Photo by Mike Giglio

โ€‹Things started to make sense once we arrived inside to find
ourselves in what seemed like a posh, popular night club, complete with
fancy couches, trendy art, sparkling bars and pulsing music.

“The lane-to-lounge area is severely off,” observed one slightly
intoxicated young lady, who would agree to be identified only by her
bowling score, which was 73. “It’s more like a bar with some lanes.”

This seemed exactly what the clientele was looking for. There was an
open bar and free food, and the sprawling place was packed with yuppies
well past its planned 10 p.m. close. The line also stretched on outside
well into the night — “This is a new experience, yes,” the woman at
the very end, April Kyle, informed us at one point.

“Lots of boobs,” said attractive twenty-something Dana Wolf as the
night wore on, in reference to the many ladies who had arrived in their
finest evening wear. She then looked around to notice that, like any
center-city club — or bowling alley, for that matter — the proportion
of them was sinking fast as closing time neared.

“Lots of dudes, too.”