We all know Sports Illustrated, for decades the leading athletic magazine around. Even in its heyday, though, editors felt the need to be hip and edgy.
Or maybe they just did a lot of drugs in the Time-Life offices, and occasionally the boss who was supposed to stop terrible cover ideas was on vacation. That's the only explanation we can think of for these 10 SI covers from the 1960s.
1. Turn Me On, Dead Man
2. An Early Version of Tron
3. On the other hand....
4. The Sad Clown
5. Cthulu Approaches
And what rough beast, its hour come round at last, slouches towards the Orange Bowl to be born?
6. This Will Get Readers
If the designers wanted to put out a cover conveying exactly all the heart-stopping excitement of the subject, they succeeded. First of a series, too!!
7. Next: Muhammad Ali With Fried Chicken
Hey!! Heeza Italian!! He eata da spaghetti wit' a bigga smile onna his face-a!!
8. These Are Your Rams on Drugs
This cover probably won some awards in 1967. Then again, so did Nehru jackets.
9. We Dare You To Pick Up This Magazine
Wow, that looks like it's going to be a very interesting, readable article. On nuclear physics.
10. SI: The Taliban Years
The burqua version of the swimsuit issue -- an idea that probably should have been given some more thought.
And a bonus.....
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Carl Yastrzemski, starring in Vertigo: