It was easy to guess that Burger King's somewhat mean-spirited Whopper Sacrifice Facebook application was going to draw some kind of fire; less easy to guess was that the fire would be drawn from Facebook itself, because the application, to put it bluntly, worked too well.
The Whopper Sacrifice homepage claims that it has been disabled, although the counter keeping track of friends sacrificed continues to periodically climb, so clearly the app still retains some functionality. According to Facebook, all that has been changed is that the jilted friends no longer receive notice that they have been sacrificed, which not only chokes the app's virality (you can make up words when you're writing about the Internet), it quite frankly drains all the sadistic fun right out of it. What good is sacrificing some half-friend to the Whopper gods if they'll never know that they were sold down the river in trade for one tenth of an unexceptional hamburger? You don't think people are really that crazy for Whoppers, do you?
Keep the Houston Press Free... Since we started the Houston Press, it has been defined as the free, independent voice of Houston, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Houston with no paywalls.