Photo by Robb Walsh

Hello Budweiser American Ale

I finally found a six-pack of Budweiser’s new American Ale at Spec’s. It cost me $6.49, the same price I pay for Saint Arnold’s. As you can see, it’s a deep brown color. I hate to admit it, but it tastes great. (More filling!) It’s not like I am going to pass over Saint Arnold’s Christmas Ale to get to this stuff, but it’s by far the best beer I’ve ever tasted with a Bud label on it.

As I reported in “Texas Wants Beer!”, local beer geeks like Scott Birdwell are giving the product some begrudging praise. Bill Metzger, publisher of Southwest Brewing News and a leading light of the microbrewery movement told me he had tasted Bud’s American Ale in Saint Louis at a special tasting.

“It’s pretty adventurous for Anheuser-Busch This is much more highly hopped than their lager. And you know, whatever you think about Anheuser-Busch, everything they brew is flawless,” Metzger said. He doesn’t see Bud’s American Ale as a challenge to craft beer makers. “It’s a more flavorful product that will appeal to a much larger audience.”

Metzger and most craft brewers see Bud American Ale as a training wheels beer that will eventually lead American beer drinkers to experiment with other flavorful brews at the same price point. And that’s good business for everybody. -- Robb Walsh

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Press community and help support independent local journalism in Houston.


Join the Press community and help support independent local journalism in Houston.