Today Katharine Shilcutt wrote about nothing less than “the most appalling cocktail ever created,” featuring an interview with her badass mother. The cocktail, called the Empty Nester, comes courtesy of a crazy press release from Sauza tequila. Commenter Northsider thinks Sauza will be pleased with Katharine’s story on the drink her mom calls “pathetic”:
Sauza wins here K, got you to spend time and effort thinking, writing, and talking about their name, and now folks like myself even just typed it. Subconsciously it will stick around in our head for a while too. Sadly, marketing of product knows no boundaries and I wouldn’t expect this to change, it will just continue to get more creepy.
Bill Hicks’ explains: http://www.youtube.com/watch?v…
Well, crap! We just typed the name twice ourselves.
This article appears in Aug 25-31, 2011.